Institutional training for the following entities:
Institutional digital communication and diplomacy
Training to properly organize those digital channels in institutions; as well as the making and the distribution of messages in institutional social networks. Thus, the strategic tools will be provided so that diplomacy and protocol benefit digital communication in public institutions. As a result, a Digital Communication Plan and Manual in Writing from the organization will be produced.
Speech and presentation for public responsible voices
Training for public responsible voices in the production and design of speeches and presentations in institutional events from Public Administration; highlighting those elements from verbal communication (diction, tone of voice and oratory) to non-verbal communication (kinesics, proxemics and time) so that the message is believable and true for the target audience.
Written communication in ceremonial and protocol
Specific training about the design and production of written communication in every different entities from Public Administration in matters of protocol; as well as standards, writting, composition, typology, notes of protocol and etiquette which appear in written invitations. Special attention to the different formats of written communication as notes, agenda, program, business or presentation card, and so on; including those Treatments of Honours used in Public Administration.
Management and logistics in institutional events
Analysing and developing management, planning and logistics in institutional events from Public Administration with special emphasis on “protocol” and “diplomacy”. These two strategic tools in communication – if used “emotionally intelligent”- become the key of the message which Public Administration wants to provide its target audience.