Training in protocol, diplomacy and corporate communication


Online and face-to-face training in protocol, diplomacy and corporate communication in the matters of institutions and business. Courses are fully planned according to the academic needs.

Strategic intelligence in protocol and diplomacy

“Those who think that PROTOCOL is only for kings, rich men or powers-that-be do not know its true meaning. PROTOCOL and DIPLOMACY are a way of living that, if used with EMOTIONAL and STRATEGIC INTELLIGENCE, become the key master in every social event. This training provides those guidelines for us to become real “strategist” worldwide.

Negotiation in intercultural contexts: corporate diplomacy

Traning about what corporate diplomacy deals with and what  its effects are at international level as it is a strategic tool in the corporate foreign policy. Now, “corporate diplomat” is who becomes the business ambassador. This training will provide those guidelines so that “corporate diplomacy” makes a reality by means of protocolo, diplomacy and communication.

Digital communication in Institutions and business

Training to properly organize those digital channels in institutions and companies; as well as the making and the distribution of messages in social networks. Thus, the strategic tools will be provided so that diplomacy and protocol benefit digital communication in public institutions. As a result, a Digital Communication Plan and Manual in Writing from the organization will be produced.

Written communication in ceremonial and protocol

Specific training for about the design and production of written communication in matters of protocol; as well as standards, writing, composition, typology, notes of protocol and etiquette which appear in written invitations. Special attention to the different formats of written communication as notes, agenda, program, business or presentation card, etc.; including those Treatments of Honours.

Management, logistics and positioning in events as strategic tools

Training in analysis, management development, planning and logistics of events, both in institutions and companies; emphasizing “protocol” and “diplomacy”. These two strategic tools in communication –if used in the way of “emotionally intelligence”- will become the key clue of the message form the entity that they will provide their target audience.

Pedro L. Sánchez
Protocol & Diplomacy Consultancy
Tlf. + 34 646 259 259