Clients | Institutional and corporate trust
Institutions, companies and organisations that trust our judgement.
Representation · Communication · Strategic branding · Protocol · Corporate diplomacy
Projects carried out in public, corporate, academic and international contexts.

Approach
We work with organisations that cannot afford to communicate, present themselves or act on the spur of the moment.
Our clients operate in public, institutional, corporate, academic and international settings where protocol, communication, public image and corporate diplomacy have a direct impact on authority, reputation and trust.
Each project is tailor-made, with a focus on reinforcing the consistency between what an institution or organisation is, communicates and represents.
Institutional, corporate and international trust
Our expertise has been built on projects where trust, preparation and professional judgement are key.
Public institutions, local councils, universities, business schools, companies and international organisations have relied on Protocol & Diplomacy Consultancy to strengthen their representation, professionalise their teams and improve the coherence between protocol, communication and strategic image.
The value of these collaborations lies not only in the diversity of our clients, but also in the level of rigour, adaptability and responsibility required by each context.
Key clients and partnerships
Throughout our history, we have worked with public institutions, local authorities, international organisations, universities, business schools, business associations and companies requiring training, consultancy or strategic support in the areas of protocol, corporate diplomacy, communication and institutional image.
The references listed below represent a selection of projects carried out in public, corporate, academic and international contexts.
Public authorities and institutional bodies






Local councils and the municipal sector









Diplomacy, international relations and specialised agencies



Companies, associations and organisations









Universities and business schools









International participation







Representative testimonials
Our clients’ trust is reflected in the feedback we receive on projects carried out in institutional, corporate, academic and international settings.
These testimonials represent a selection of experiences where protocol, corporate diplomacy, communication and strategic branding have helped to strengthen judgement, confidence, reputation and representational capacity.

Ministry of Foreign Affairs of El Salvador
I had the opportunity to take a course at Protocol & Diplomacy Consultancy and I am pleased to highlight the professionalism of the instructors, the respectful atmosphere, and the cordiality with which they treated the students, as well as their attentiveness to questions and their analysis of real-world cases.
Thanks to the protocol course, I have been able to apply and reinforce my knowledge at the institution where I work. I highly recommend their instructors and their training programs to everyone involved in the world of diplomacy and event planning.
Irma Palomares

ACENOMA
I have had the privilege of receiving personalized training as president of Acenoma on CORPORATE DIPLOMACY: IMAGE AND STRATEGIC COMMUNICATION. This has helped me grow in my professional and personal goals. We also held a CORPORATE DIPLOMACY MASTERCLASS for members, which was a great success.
Pedro Luis Sánchez, CEO and an excellent communicator. Thank you.
Julia Guillo

ACENOMA
I had the pleasure of participating in the Masterclass on Corporate Diplomacy organized by ACENOMA and taught by Pedro. It was a real eye-opener. We are very grateful for his professionalism and for making corporate diplomacy accessible, clear, and engaging. Highly recommended.
Conchi Luengo

Talent Incubator channel
I had the opportunity to interview Pedro on our Talent Incubator channel about Corporate Diplomacy and Protocol, and I can only say that his perspective seemed absolutely essential in today’s professional environment.
Pedro clearly conveys the importance of applying diplomacy, not only in international contexts but also within organizations, to build trust, strengthen relationships, and project a coherent and solid image. His mastery of protocol, from a contemporary and strategic perspective, demonstrates a remarkable ability to adapt to different scenarios and corporate cultures.
I highly recommend his work and that of his company: rigor, experience, and a personal touch, all in service to institutions and companies committed to excellence.
Amparo Donaire Sánchez-Paus

EUCIM Business School
As coordinator and director of the Diploma in Management Communication at EUCIM Business School, I can confirm that Pedro Luis Sánchez is an excellent professional, both academically and professionally. Having him on board was a great success.
Sergio Casquet

Nueva San Salvador University
In 2024, we had the privilege of collaborating with Protocol & Diplomacy Consultancy S.L. on the development of an enriching Masterclass on Corporate Diplomacy at the Universidad Nueva San Salvador (UNSSA).
The participation of Mr. Pedro L. Sánchez, representing the consulting firm, was a truly valuable contribution of high academic and professional caliber, providing our students and the university community with a current and profound understanding of the role of diplomacy in corporate environments. His teaching skills, mastery of the subject, and rapport with the audience made for a memorable and highly valued learning experience.
As members of the teaching staff at that time, I express my complete satisfaction with this collaboration, which demonstrates Protocol & Diplomacy Consultancy S.L.’s commitment to excellence, strategic training, and the development of global competencies.
José Vicente Pérez Cubias

CEU San Pablo University
An excellent consultant with top-notch training and up-to-date knowledge.
Learning about diplomacy and protocol has never been so easy! Best regards.
Marcos Martínez Jurado

Protocol and intercultural diplomacy
I contacted this consultancy for advice and guidance on Islamic business protocol, and it was a great decision. It opened many doors for me and helped me unlock negotiations in this part of the world.
Very grateful.
Christian Ricós Sevilla

Laredo City Council
I wholeheartedly recommend this course, especially for those working in politics or communications. I believe it’s essential training for acquiring a basic understanding of institutional protocol and corporate image. Personally, I’ve found it incredibly useful in performing my job more effectively and professionally.
Javier Redondo San Sebastián

International Centre for Protocol and Diplomacy (UK)
Excellent Training on Intercultural Diplomacy delivered to participants of the International Centre for Protocol and Diplomacy.
Key Highlights:
1. Expert Facilitation: Facilitation was outstanding, providing valuable insights and real-life examples.
2. Engaging Content: The training content was relevant, informative, and engaging, covering key aspects of intercultural diplomacy.
3. Interactive Sessions: The interactive sessions, including group discussions and case studies, were particularly effective in reinforcing learning.
4. Practical Applications: The training provided practical tools and strategies that can be applied in real-world scenarios.
Overall Impression: The training was well-structured, informative, and engaging. Thier expertise and passion for intercultural diplomacy shone through, making the training a truly enriching experience.
Recommendation: I highly recommend Intercultural Diplomacy and other training to anyone looking to enhance their understanding and skills in this area. It’s an investment worth making!
Patricia Kenneth Divine

Villa del Río City Council
I attended the “Institutional Protocol” course organized by the Villa del Río Town Hall and taught by Pedro L. Sánchez in October 2023. For me, it was a valuable learning and communication experience where I was able to grasp some previously unfamiliar concepts of Institutional Protocol, which have subsequently proven very useful in my work as an employee in the Culture Department. Both the course content and the teaching methods were excellent.
A complete success!
Ana Tendero

Vodafone Spain
Taking this English diction and public speaking course has been one of the best decisions I’ve ever made. I not only improved my pronunciation and clarity of speech, but I also gained confidence speaking in public. The classes are fun, and the materials are perfectly suited to my level. Pedro is an excellent professional; he’s motivating, and his passion for teaching is evident.
I highly recommend his course if you’re looking for enriching training and a positive experience.
María del Carmen Figueroa

Scala Masters
As CEO of SCALA MASTERS (SCALA HUB), we had the privilege of partnering with Protocol & Diplomacy Consultancy to deliver two high-impact training courses: one on Strategic Non-verbal Negotiation and another on Business Protocol. The experience was exceptionally enriching for our students, who highly valued both the quality of the content and the instructor’s ability to connect with the real needs of the professional environment.
We highlight the methodological rigor, the practical and strategic approach, and the meticulous attention to detail, which added significant value to the learning process. The combination of corporate protocol, nonverbal communication, and strategic image was key to consolidating management skills and projecting more persuasive and professional communication.
A consultancy with true vision, characterized by excellence, commitment, and institutional elegance. We wholeheartedly recommend their services.
Nuria Franco

Mazarrón City Council
While serving as Chief of Staff at the Mazarrón Town Hall, we had the opportunity to enroll in one of the courses offered by Protocol & Diplomacy Consultancy SL: “Institutional Protocol: Image and Strategic Communication.” Members of the governing team attended, including our Mayor and myself. I have nothing but words of gratitude for its director, Mr. Pedro Luis Sánchez Torres. They conducted a personalized assessment of each and every one of us; they are true professionals. I recommend them with a 10 out of 10. This type of training should be mandatory for anyone working for an institution.
Thank you for your work and dedication.
María Isabel Vivancos Asensio

Villa del Río City Council
These workshops helped me refine and correct those small mistakes I was making unintentionally due to a lack of knowledge. I found the non-verbal and postural communication sections particularly interesting. Thank you very much; I would definitely attend workshops like this again.
María Tabares Ramírez

Villa del Río City Council
As a member of the Villa del Rio municipal council, I was fortunate enough to attend some institutional protocol training courses taught by Pedro, a type of training that should be mandatory in every town hall. I congratulate Pedro on his professionalism and his willingness to share his knowledge.
Miguel Ángel Jiménez Prieto

Alcaude City Council
A superb professional and an even better person. You learn a great deal, and with useful techniques.
Highly recommended.
Laura Porras Aguilera

Alcaude City Council
Pedro came to our town hall to teach his protocol course, and we were truly impressed with his work, his advice, and his teaching style. His protocol course is impeccable and essential for navigating institutional life.
Diana López Ballesteros

Mazarrón City Council
I had the opportunity to participate in the training course on “Institutional Protocol: Image and Strategic Communication” offered by Protocol & Diplomacy Consultancy SL, and I can say with complete conviction that it was a transformative experience. The course’s approach combines academic rigor with immediate practical application. Thanks to this training, I have been able to optimize both my professional image and strategic communication within the institutional environment where I work.
The clarity of the content, the team’s professionalism, and the attention to detail were impeccable. I especially thank Pedro Luis Sánchez Torres for his approachability and commitment to excellence. I highly recommend this training to anyone who wants to strengthen their positioning, professionalize their image, and acquire key tools to navigate formal and strategic environments with confidence.
Jesús García Vivancos

Adamuz City Council
The protocol is a fundamental part that we must not lose sight of; with these great professionals you are in the best hands and you know that everything will go correctly.
Rafael Ángel Moreno Reyes

Binéfar City Council
“Municipal gobernance” is a highly didactic course with up-to-date, practical content, tailored to the needs of a local authority, delivered by Pedro L. Sánchez, a professional in communication and protocol.
It is both advisable and necessary for anyone seeking through training in protocol.
Patricia Rivera Escuder

Ebanistería Santocildes
I took the course ‘Corporate Diplomacy: communication and strategic image for leadership’, and it was a real turning point. It helped me structure messages with clear intent, improve my presence in meetings, and align verbal and non-verbal communication in order to project authority without losing approachability. Most valuable of all was the practical, demanding and tailored approach, with very fine-tuned corrections that you can notice from the very first week. Your expertise has given me essential tools for my professional and social work. Highly recommended for those who lead teams or represent their organisation.
Many thanks, Pedro L. Sánchez, for your great professionalism and warmth.
María del Carmen Alonso Santocildes-Sutil

Villa del Río Town Council
As Mayor of Villa del Río (Córdoba), I would like to confirm that the course we undertook on institutional protocol has been extremely useful to us in our work. I would recommend it to local councils and other public authorities.
Jesús Morales Molina

ELECOX
We had the opportunity to attend a training session on ‘Brand Identity and Trust’, and the experience was positive and very enriching.
I would particularly highlight its clarity, approachability and the ability to tailor the content to our actual needs. The session was very dynamic, practical and focused on delivering value right from the start.
Without a doubt, a highly recommended training course, both for the quality of the content and for Pedro’s professionalism.
I hope to join him again in future training sessions.
César Villén

A highly skilled professional with a wealth of experience. Not only does he possess theoretical and practical expertise, but he also carries out a thorough analysis of requirements, providing solutions and improvements across the board. Highly recommended.
Ginés Campillo Méndez

U3C Energy
Hosting an international supplier from a very different culture ceased to be a source of anxiety and instead became a harmonious and productive meeting where, through refined protocol and natural spontaneity, we forged a lasting partnership thanks to the invaluable assistance and dedication of Pedro Luis Sánchez, who supported us with a meticulously planned protocol and specific details that gave our negotiations a significant boost.
Carlos Alberto Cámara Aguiar

Alcaude Town Council
A course with excellent content and a superb teaching structure. Right from the start, you grasp the importance of protocol and communication for government bodies. Highly recommended. Pedro Luis Sánchez is an excellent teacher and professional.
Mario Ordoñez

ACENOMA
I had the pleasure of taking part in the Corporate Diplomacy Masterclass organised by ACENOMA and led by Pedro Luis Sánchez. It was a real eye-opener. I am very grateful for his professionalism and for giving us such an accessible, clear and highly engaging insight into corporate diplomacy. Highly recommended.
Conchi Luengo

ELECOX
We have completed the training course on ‘Corporate Diplomacy: Image and Strategic Communication’ with Protocol & Diplomacy Consultancy SL, and I must say that it completely exceeded my expectations.
The programme stands out for its perfect balance between a solid theoretical foundation and immediate practical application. The knowledge I have gained has enabled me to significantly improve my professional presence and develop more effective communication skills in both institutional and private settings.
This course comes highly recommended for professionals seeking to enhance their image, refine their strategic communication skills and conduct themselves with greater confidence in formal settings.
Alfredo Merillas García-Solís

Santocildes Joinery
I took the course ‘Corporate Diplomacy: Strategic Communication and Image for Leadership’ and it has been a real turning point. It helped me to structure messages with purpose, improve my presence in meetings, and align my verbal and non-verbal communication to project authority without losing my approachability. The most valuable aspect: the approach is practical, rigorous and personalised, with very subtle adjustments that are noticeable from the very first week. Your expertise has provided me with essential tools for my professional and social work. Highly recommended for those who lead teams or represent their organisation.
Many thanks, Pedro L. Sánchez, for your great professionalism and approachability.
María del Carmen Alonso Santocildes-Sutil

Mazarrón (Murcia) Town Council
I had the opportunity to take part in the training course on “Institutional Protocol: Image and Strategic Communication” delivered by Protocol & Diplomacy Consultancy SL, and I can say with complete conviction that it was a transformative experience. The course’s approach combines academic rigour with immediate practical application. Thanks to this training, I have been able to enhance both my professional profile and strategic communication within the institutional environment in which I work.
The clarity of the content, the team’s professionalism and their attention to detail were impeccable. I am particularly grateful to Pedro Luis Sánchez Torres for his approachability and commitment to excellence. I highly recommend this training to anyone wishing to strengthen their standing, professionalise their image and acquire key tools to perform confidently in formal and strategic settings.
Jesús García Vivancos

Nueva San Salvador University
In 2024, we had the privilege of collaborating with Protocol & Diplomacy Consultancy S.L. on the development of an enriching masterclass on corporate diplomacy at the Universidad Nueva San Salvador (UNSSA).
The participation of Pedro L. Sánchez, M.A., representing the consultancy, was a truly valuable contribution of the highest academic and professional standard, providing our students and the university community with a contemporary and in-depth insight into the role of diplomacy in corporate environments. His teaching skills, mastery of the subject and rapport with the audience made for a memorable and highly valued learning experience.
As a member of the teaching staff at the time, I would like to express my complete satisfaction with this collaboration, which demonstrates Protocol & Diplomacy Consultancy S.L.’s commitment to excellence, strategic training and the development of global competencies.
José Vicente Pérez Cubias

Protocol and Intercultural diplomacy
I turned to this consultancy firm for advice and guidance on Islamic business etiquette, and it proved to be an excellent decision, as it opened up many opportunities for me and helped me break the deadlock in negotiations in this part of the world.
VERY GRATEFUL
Christian Ricós Sevilla

EUCIM Business School
As coordinator and director of the Postgraduate Diploma in Management Communication at EUCIM Business School, I can confirm that Pedro Luis Sánchez is an outstanding professional, both academically and in the workplace. It is a real asset to have him on board.
Sergio Casquet

Carrizo de la Ribera (León) Town Council
As mayor of Carrizo, I have had the opportunity to undertake training in local government. It has proved to be both highly rewarding and practical.
The training has provided me with useful knowledge to enhance our town’s image, improve the efficiency of public services and foster a closer relationship with the public. It has been an invaluable experience in helping me tackle all the challenges we face.
Alfonso Álvarez García

Gredos San Diego
Pedro is a highly skilled professional; he has helped us improve our internal and external communication and our brand image by establishing a clear framework for our company. Following the training, we can say that he has added value to our organisation.
Alberto Martínez Velasco

Scala Masters
As CEO of SCALA MASTERS (SCALA HUB), we were privileged to have Protocol & Diplomacy Consultancy deliver two high-impact training sessions: one on Strategic Non-Verbal Negotiation and the other on Business Protocol. The experience has been extraordinarily enriching for our participants, who have rated both the quality of the content and the trainer’s ability to connect with the real needs of the professional environment very highly.
We would highlight the methodological rigour, the practical and strategic approach, and the exquisite attention to every detail, which has added significant value to the learning process. The combination of corporate protocol, non-verbal communication and strategic image has been key to consolidating managerial skills and projecting a more persuasive and professional communication style.
A consultancy with true vision, characterised by excellence, commitment and institutional elegance. We recommend their services without hesitation.
Nuria Franco

Mazarrón (Murcia) Town Council
While I was Chief of Staff at Mazarrón Town Hall, we had the opportunity to book one of the courses offered by Protocol & Diplomacy Consultancy SL: ‘Institutional Protocol: Image and Strategic Communication’, which was attended by part of the council team, including our Mayor and myself. I have nothing but words of gratitude for its director, Mr Pedro Luis Sánchez Torres. It is worth mentioning that they carried out a personalised assessment of each and every one of us; they are true professionals. I would give them a 10 out of 10. It should be compulsory to take this sort of course when you start working for an institution.
Thank you for your work and dedication.
María Isabel Vivancos Asensio

CEU San Pablo University
An excellent consultant, with first-class training and up-to-date knowledge.
Learning about diplomacy and protocol has never been easier! Best regards.
Marcos Martínez Jurado

Gredos San Diego
I wholeheartedly recommend Protocol and Diplomacy Consultancy S.L. for their professionalism, experience and approachability. We look forward to implementing all the training we’ve received strategically within our organisation. Thank you for getting us thinking; now it’s time to put it into practice.
Carmen Balbací Sempere

International Centre for Protocol and Diplomacy (United Kingdom)
Excellent Training on Intercultural Diplomacy delivered to participants of the International Centre for Protocol and Diplomacy.
Key Highlights:
1. Expert Facilitation: Facilitation was outstanding, providing valuable insights and real-life examples.
2. Engaging Content: The training content was relevant, informative, and engaging, covering key aspects of intercultural diplomacy.
3. Interactive Sessions: The interactive sessions, including group discussions and case studies, were particularly effective in reinforcing learning.
4. Practical Applications: The training provided practical tools and strategies that can be applied in real-world scenarios.
Overall Impression: The training was well-structured, informative, and engaging. Thier expertise and passion for intercultural diplomacy shone through, making the training a truly enriching experience.
Recommendation: I highly recommend Intercultural Diplomacy and other training to anyone looking to enhance their understanding and skills in this area. It’s an investment worth making!
Patricia Kenneth Divine

Laredo (Cantabria) Town Council
I would 100% recommend this course, especially to those working in the fields of politics or communications. I believe it is an essential and fundamental training programme for gaining a basic understanding of institutional protocol and corporate image. Personally, I have found it extremely useful in helping me carry out my work more effectively and professionally.
Javier Redondo San Sebastián

ACENOMA
I have had the privilege of receiving personalised training as president of Acenoma in CORPORATE DIPLOMACY: IMAGE AND STRATEGIC COMMUNICATION. This has helped me to grow in my professional and personal goals. We also ran a MASTERCLASS IN CORPORATE DIPLOMACY for our members, which was a great success.
Pedro Luis Sánchez, CEO and an excellent communicator. Thank you.
Julia Guillo

Supreme Court of El Salvador
I had the opportunity to take part in several courses offered by Protocol & Diplomacy Consultancy SL, and the experience was exceptional. From the very start, the level of professionalism, attention to detail and quality of the content exceeded my expectations.
Mr Pedro Luis Sánchez demonstrates solid expertise in the fields of protocol, diplomacy and international relations, conveying his knowledge in a clear, practical manner and using real-life examples that enrich the learning experience. The courses not only provide rigorous academic training but also offer tools applicable in real and current professional contexts, making them a valuable investment.
I would certainly highly recommend these courses to anyone wishing to strengthen their training in protocol and diplomacy, whether for application in the public, business or international spheres.
Luis Alberto Nova Claros

Adamuz (Córdoba) Town Council
Protocol is a crucial aspect that we mustn’t lose sight of; with these highly skilled professionals, you’re in the best possible hands and you can be sure that everything will go smoothly.
Rafael Ángel Moreno Reyes

EUCIM Business School
We at EUCIM Business School are very grateful to Protocol & Diplomacy Consultancy. Our students have had the privilege of taking part in the course on ‘Institutional Relations and Corporate Diplomacy’. Pedro Luis was highly regarded by the participants. Everyone agreed that the course met their expectations, highlighting the clarity of the explanations and the quality of the content. Topics such as digital diplomacy and strategic communication design were particularly well received.
The discussion sessions led by Pedro Luis Sánchez were highly enriching and much appreciated for his guidance and feedback. We commend the professionalism, academic rigour and commitment to the learning objectives demonstrated throughout this experience.
Arturo Servat Velayos

Gredos San Diego
I have had the pleasure of taking part in the training course **“The Architecture of Institutional Influence: Governance, Diplomacy, Communicative Leadership and Executive Image”** and I can only offer a very positive assessment of the experience.
This is an exceptionally practical, up-to-date and real-world-oriented course, which provides tools that can be applied immediately to improve skills in institutional representation, communication, leadership, executive image, protocol and corporate diplomacy.
I would particularly like to highlight the professionalism, approachability, communication skills and charisma of **Pedro Luis Sánchez**, who manages to maintain interest throughout the course and create a participatory, dynamic and enriching environment. His experience and knowledge of the institutional sphere provide a highly valuable strategic perspective.
The course has helped me to reflect on my own leadership style and to identify specific opportunities for improvement in such important areas as influential communication, professional image management, institutional relations, protocol and the representation of organisations.
Without a doubt, this has been a high-quality training course, very well structured and with a modern, practical approach. I would recommend it to any professional with managerial, leadership or institutional representation responsibilities who wishes to strengthen their communication skills and project a more robust, consistent and strategic image.
Silvia Navas Piñana

Binéfar (Huesca) Town Council
The “Municipal Governance” course is highly educational, with up-to-date and practical content tailored to the needs of local government; it is taught by Pedro L. Sánchez, a highly skilled professional and communicator.
It is both recommended and essential for a sound grounding in protocol.
Patricia Rivera Escuder

Ministry of Foreign Affairs of El Salvador
I had the opportunity to take a course at Protocol & Diplomacy Consultancy, and I am pleased to highlight the professionalism of the teaching staff, the atmosphere of respect, and the friendly manner in which students are treated, as well as the attention given to queries and the analysis of real-life case studies.
Thanks to the course I took in protocol, I have been able to apply and reinforce my knowledge within the institution where I work.
I highly recommend their teaching staff and their programmes to all of us who are involved in the world of diplomacy and event organisation.
Irma Palomares

